April, 2011 // Posts published in April, 2011
A Case for Discrimination – Why You Should Treat Customers Differently
Most of your headaches in business likely stem from one problem: Having the wrong customers. Just because someone needs your product or service, and has the money to purchase, doesn’t mean that you should allow them to be your customer. By serving everyone who comes through your door, you are creating unnecessary headaches for yourself....
How to Get Your Business Unstuck
Not happy with the results that you’ve been getting? Ever feel like your business is stuck? Discover 4 Simple Steps to Getting Unstuck
3 Elements of Successful Website Design
As kids, we were the ones who wore mismatching socks….on purpose. We were loners. The ones who watched to see which way the “cool crowd” was going – then we marched the opposite direction. And honestly, we haven’t changed one bit… While all the website design “gurus” are busy arguing over building HTML sites vs....
David Ogilvy and Big Ideas
According to Ogilvy…Big Ideas = Fame & Fortune Have a big idea? Are you sure? What’s your big idea? In his book Ogilvy on Advertising, David Ogilvy gives a helpful checklist to help decipher if an idea could (and should) be qualified as a “BIG IDEA.” Did it make me gasp when I first saw...
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“The Ugly Mug Marketing team is a tenacious bunch of thinkers, doers, and feelers. They come prepared after hours of research with a keen understanding of your market and successful market penetration – then they create. Objective market research, a lot of creativity and the professionalism to expedite your vision is a great recipe for success – we heartily recommend Ugly Mug Marketing.”
Aaron Slayter, Jr.
CEO of Slayter Companies
Copyright © 2011. This is the footer. Not very exciting, but it's sort of like the P.S. on a letter, people read it. Maybe I should have put something more important. Oh well!