All posts by Wayne

Marketing Confessions

What is the Best Website Platform? Is WordPress King?

Posted by Wayne in

I’m happy for you!  Really, I am. Despite all your resistance and reluctance, you’ve decided it is time for a new website.  Which is great!  I’m certain you made the right decision.  Not too far in the future you’ll wonder why you didn’t make this decision much sooner. But now for the tough decision – ... Read More

Marketing Confessions

Two Beliefs That Will Kill Your Business

Posted by Wayne in

Most businesses die!  You’ve seen it too many times: someone has a great idea for a new business; they start the business with much excitement and passion.  Statistically, somewhere in the not-so-distant future, their passion wanes, frustration mounts, and the business dies. The SBA estimates that 56% of businesses fail before they reach their 5th ... Read More

Marketing Confessions

Why Magic Bullet Mentality Kills Your Chance of Success

Posted by Wayne in ,

Marion Jones began competing in track tournaments at the age of fifteen.  Her talent and athleticism resulted in her quickly gaining recognition, and winning a lot of races.   Through practice and determination, she made a name for herself in the track and field world. After graduating for the University of North Carolina at Chapel Hill ... Read More

Marketing Confessions
Marketing Confessions

Ugly Mug Marketing 2014 Vision

Do you wish you could know exactly what the future holds for your business?  Believe it or not, there is actually a process that will help you figure out exactly what the future will look like.  That process is called the visioning process.  At Ugly Mug Marketing, we believe in practicing what we teach, which ... Read More

Marketing Confessions
Marketing Confessions

Top 5 Ways to Kill Your Business’s Social Reputation in 2013

Posted by Wayne in ,

Emma-Julie Fox writes for Pitstop Media, a Vancouver based SEO company. Pitstop Media has been helping businesses across North America successfully increase their search visibility. If you want to invite the author to guest post on your blog please contact www.pitstopmedia.com. Social Media Facts: In July 2012 users spent 121 Billion Minutes On Social Media![1] ... Read More

Marketing Confessions

A Controversial Guide to Subliminal Advertising

Posted by Wayne in

Warning – subliminal advertising is highly controversial and should only be used with your audiences best interested in mind. Imagine for a minute that you could influence exactly how your prospects will respond to your offer without them knowing.  What if you could get them to purchase your product without conscious thought, and without hesitation? ... Read More

Marketing Confessions
Marketing Confessions

Costa Rica and Comfort Zones

Posted by Wayne in

This post was published about 8 hours before my family and I boarded a plane bound for Central America. Our intention? A month long stay in Costa Rica. “When was the last time you did something that scared you?” was one of the first questions he asked!   WHAT? Why in the world was he ... Read More

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