Category Archives: Business Growth

Marketing Confessions
Marketing Confessions

Time Management Dan Kennedy Style

Want to learn time management Dan Kennedy style?  Well, Dan Kennedy’s book on time management begins by talking about how most time management gurus are wrong.  And from there he continues with the harsh reality of the grueling battle entrepreneurs must face if they are to make the most of their time. What the Time ... Read More

Marketing Confessions
Marketing Confessions

Why Numbers Matter To Successful Entrepreneurs

It’s all about numbers.  Everything that needs managing needs measuring.  How will you know if you’re making enough to pay all your bills?  Simple. By measuring income vs. expenses. So as the chief marketing wizard, what should you be measuring? Number of responses vs. number of impressions. Number of prospects vs. number of new customers. ... Read More

Marketing Confessions

Embrace the Struggle

Posted by Wayne in ,

XYZ Company was founded only 18 months ago and today they are doing $10 million in sales. John, the founder of 123 Company, now only works four hours per week and makes a whopping $150,000.00 annual salary. The Blue Zebra Widget Company now sells one of their amazing widgets every 10 seconds. Sound familiar? Open ... Read More

Marketing Confessions
Marketing Confessions

Turning a Hobby into a Business

Posted by Wayne in

The following is an excerpt from So You Have A Website Now What.  Are you ready for your website to start pulling its own weight?  If so, grab a copy over on Amazon. Brian Goulet, The Goulet Pen Company The Goulet Pen Company began as a hobby in 2007 when Brian Goulet’s lifelong interest in ... Read More

Marketing Confessions

Why You Should Ignore What Your Customers Want

Posted by Wayne in

Average companies meet their customers’ needs by providing the products and services their customers want.  Remarkable companies not only provide the products and services their customers want, but they also provide what their customers WILL want. Your goal as a business owner should be to successfully provide what your customers want, while at the same ... Read More

Marketing Confessions

Two Beliefs That Will Kill Your Business

Posted by Wayne in

Most businesses die!  You’ve seen it too many times: someone has a great idea for a new business; they start the business with much excitement and passion.  Statistically, somewhere in the not-so-distant future, their passion wanes, frustration mounts, and the business dies. The SBA estimates that 56% of businesses fail before they reach their 5th ... Read More

Marketing Confessions

Why Magic Bullet Mentality Kills Your Chance of Success

Posted by Wayne in ,

Marion Jones began competing in track tournaments at the age of fifteen.  Her talent and athleticism resulted in her quickly gaining recognition, and winning a lot of races.   Through practice and determination, she made a name for herself in the track and field world. After graduating for the University of North Carolina at Chapel Hill ... Read More

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