Category Archives: Success

Marketing Confessions

I am Dying

Posted by Wayne in

You think about things a little differently when death is staring you in the face. Have you ever wondered what it will be like when death comes calling for you? I hadn’t… that  is, until I was told…. “YOU ARE DYING!” Those three words will completely change your life.  I don’t want you to wait ... Read More

Marketing Confessions
Marketing Confessions

8 Simple Steps for Creating a Vision for Your Business and Life

Posted by Wayne in ,

Thanks to Ari Weinzweig, co-founder and managing partner of Zingerman’s, my business and life are much better.  You see, it was Ari who introduced me to the strategic approach to visioning. Prior to reading Ari’s book, A Lapsed Anarchist’s Approach to Building a Great Business, I thought visioning was some “crazy” new-age meditation technique.  Boy ... Read More

Marketing Confessions
Marketing Confessions

12 Skills Entrepreneurs Should Improve in 2012

Posted by Wayne in ,

In case you haven’t noticed, 2012 is well underway. For many, New Year’s resolutions have come and gone. Many people have relegated themselves to another year of mediocrity. But not you! You’re taking action. You’re getting things done. You’re honing your skills. You’re gonna make 2012 your best year! Right? “I don’t think much of ... Read More

Marketing Confessions

Lessons I’m Learning

Posted by Wayne in ,

Don’t ignore profits. Don’t be afraid to charge people. Don’t be afraid to value yourself. Make decisions quickly. Take calculated risks. Get out of your comfort zone. Don’t ignore perception. Don’t ignore the frame. Image is very important. Don’t ignore relationships. Don’t expect quick success. Work, Work, Work, Work, Work, Work, Rest Fail early, learn, ... Read More

Marketing Confessions
Marketing Confessions

Does Your Future Sabotage Your Present?

Posted by Wayne in ,

I had an interesting conversation with a relatively new business owner last week.  He was sharing his frustrations about dealing with one of his employees and was asking for tips about training his employees. I believe if you hire people who share your vision then you won’t need checklists and constant management.  I believe that ... Read More

Marketing Confessions

The Problem with America

Posted by Wayne in ,

    This post is different than most, but I wanted to share something I’ve been struggling with.  Maybe hearing about my struggle will help you through this same struggle.   My struggle really began two years ago with the death of my Grandpa.  We were close. He taught me a lot about life, work, finishing ... Read More

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