Posted by Wayne in Ugly Mug Projects
Most service businesses face the same challenge: maintaining a professional image. Jim White at Pro Clean Restoration understood the importance of maintaining a professional image, and he was concerned his website didn’t match the professional image his business portrayed in the community.
We began working on his website, not by creating mocks and talking about design, but by first understanding his business, and how his prospects choose a pressure washing company. The goal of his site is simple: turn strangers into friends, and then friends into customers.
Taking prospects through that transformation (stranger to customer) as quickly and efficiently as possible usually involves more than just a beautifully crafted website; it often requires a marketing intervention. So not only did Jim end up with a beautiful website, but he also ended up with a Deluxe Marketing System that will help catapult his business to the next level.
To build trust with unknown prospects we crafted a video that showcases Pro Clean Restoration’s Advanced Pressure Washing Treatment System.
Pro Clean Restoration from Jim White on Vimeo.
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