Category Archives: Business Growth

Marketing Confessions
Marketing Confessions
Marketing Confessions

Why Seth Godin Is Weird…and Wrong!

You’re weird.  I’m weird.  And the world is getting weirder according to Seth Godin’s new book We Are All Weird. The official book description says, “For generations, marketers, industrialists and politicians have tried to force us into little boxes, complying with their idea of what we should buy, use or want. ….As Godin has identified, ... Read More

Marketing Confessions
Marketing Confessions
Marketing Confessions

2 Questions Every Entrepreneur Should Ask

Posted by Wayne in

There are many different types of questions an entrepreneur can ask. Financial questions. Management questions. Human resource questions. Marketing questions. And the answers to all of those questions can provide valuable information about the vitality of the business.  But in my opinion, there are 2 questions that every entrepreneur should ask themselves at the end ... Read More

Marketing Confessions

5 Business Lessons From McDonald’s

Posted by Wayne in

If I asked you where I could get the best tasting burger in your town, where would you send me? Think for a minute about biting into the best hamburger you’ve ever had…. where was it? I’d be willing to bet that it wasn’t from McDonald’s. Photo by Ian Muttoo So, if McDonald’s doesn’t serve ... Read More

Marketing Confessions

7 Rules for Successful Bootstrapping

Posted by Wayne in

With all the publicity and fanfare over getting VC (venture capital) money these days, you’d almost believe nobody is having to bootstrap their business. I’ve experienced my fair share of starting companies with little-to-no money, and made plenty of mistakes in the process. If you’d like to learn from my mistakes (and hopefully avoid making ... Read More

Marketing Confessions
Marketing Confessions
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