All posts by Wayne

Marketing Confessions

David Ogilvy and Big Ideas

According to Ogilvy…Big Ideas = Fame & Fortune Have a big idea? Are you sure? What’s your big idea? In his book Ogilvy on Advertising, David Ogilvy gives a helpful checklist to help decipher if an idea could (and should) be qualified as a “BIG IDEA.” Did it make me gasp when I first saw ... Read More

Marketing Confessions

My Magic Vacuum Cleaner and Your Website

Posted by Wayne in

I saw the most amazing vacuum cleaner the other day in Sam’s Club.  It was called a Dyson (roller ball).  The display at Sam’s talked about how the vacuum never loses power no matter how much stuff you suck up in there. With the roller ball technology, the vacuum almost magically navigates around your furniture, ... Read More

Marketing Confessions

Why You Should Fire Your Customers

Posted by Wayne in

Having customers is way overrated.  Inevitably, the more customers you have, the more headaches, complaints, and problems you have to deal with. It really is not worth it.  So, I wholeheartedly recommend firing them all. But before you fire your customers, I first recommend that you replace them with clients. Here’s the difference: Customer: –noun: ... Read More

Marketing Confessions

Before Having a Website Built, You Must…

Posted by Wayne in

Want a website?  Or maybe your website isn’t working too well for you?  Here are a few strategies that will help you make the most of your website. How will we use our website to benefit our company? It’s important to understand that your website is a tool, not a “winning lottery ticket.”  Just because ... Read More

Marketing Confessions

What You Don’t Know About Facebook

Posted by Wayne in ,

It took radio 38 years to reach 50 million users.  It took TV 13 years, the internet four years, and iPod just three years. Facebook added 100 million users in just nine months… What’s the deal?  How is Facebook growing so quickly? Facebook is built on the idea that people like to be connected and ... Read More

Marketing Confessions
Marketing Confessions
Marketing Confessions

Three Myths of Website Traffic

If You Build it, They Won’t Come… With over 72% of American’s having access to the Internet*, you would think just by having a website built you can get a little of that traffic to your website, right?  Wrong!  This is a very common misconception, and sadly it’s a misconception fueled by many web designers ... Read More

Marketing Confessions
Marketing Confessions

Social

Posted by Wayne in

We currently have three 2 spots left.. Here’s what you get: A one-hour strategy planning session designed to help you clearly identify your social media goals, and then we’ll customize a social media campaign for your business. Three weekly tweets (on Twitter) and status updates to all your Facebook pages.  We’ll help you craft these ... Read More

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“If you are looking for design or development services, Ugly Mug Marketing is a great solution. Wayne and his team are honest, fair, and reasonably priced. Best of all, they deliver the work on time.”

NEIL PATEL

Named one of the top influencers on the web by the Wall Street Journal,